svitlana sheptur

Content Creator and Copywriter at 101RTP

Svitlana Sheptur is a professional copywriter and content creator with over 8 years of experience in the iGaming and sports betting industry. She has worked on projects covering casino reviews, betting analytics, bonus testing, and SEO-driven articles for international audiences. Her work blends storytelling with data accuracy, helping readers make informed and enjoyable gaming choices. With a background in media advertising and project management, Svitlana brings a strong understanding of audience engagement and content strategy. Before entering the iGaming world, she ran her own media placement business, coordinating TV and print advertising for major clients and overseeing full production cycles.

Her writing focuses on clarity, structure, and insight — whether it’s a deep dive into betting mechanics or a review of online casino platforms. Svitlana’s analytical mindset and editorial precision make her a reliable voice in the 101RTP team, ensuring that every piece she writes is both factual and reader-friendly.

Outside of writing, she enjoys classical and rock music, theatre, and literature by authors like R. Scott Bakker, Joe Abercrombie, and Andrzej Sapkowski — sources that inspire her creative approach to crafting engaging and meaningful content.

Experience

2025 - Present

Copywriter & Content Creator

At 101RTP, Svitlana focuses on writing well-researched content that connects data, storytelling, and user experience. She believes that good writing in this industry isn’t just about information — it’s about trust and clarity.

2017 - Present

Freelance Copywriter & Content Creator

Creates high-quality content for the iGaming and sports betting industries, including casino reviews, bonus guides, betting analytics, and SEO-driven articles. Develops push notifications, email campaigns, and editorial materials for international projects. Experienced in writing clear, data-based, and reader-focused content.

2004 - 2014

Founder & Advertising Director, Private Media Business

Managed advertising placements across TV and print media. Supervised client communications, project coordination, and production timelines. Oversaw contracts, billing, and campaign delivery from concept to broadcast.

Texts written by Svitlana Sheptur

Exclusive insights, player highlights, and stories straight from the people behind the platform.