
Experience
2024 - Present
Chief Editor
Leads the editorial team, verifies data accuracy in all site content, and ensures articles meet editorial and SEO standards.
2021 - 2024
iGaming Content Manager and Editor
Managed content strategy, developed brand tone guidelines, and optimized iGaming content for accuracy and performance.
2017 - 2023
Content Writer & Digital Marketing Consultant
Created SEO-focused content and marketing strategies for clients in various industries.
2012 - 2017
Teacher
Developed curriculum and engaged students in a remote learning environment.
Texts written by Madelyn Harrop
Exclusive insights, player highlights, and stories straight from the people behind the platform.

Experiential gaming slots innovation: what Fortune Zombie Lightning could mean for NZ players
Fortune Zombie Lightning highlights experiential slots for NZ: interactive features, VR/AR tie-ins, and optional skill moments that lift engagement without changing chance-based outcomes.
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How AI in iGaming player experience is reshaping online casino play for NZ
AI is reshaping NZ online casinos with safer personalisation, faster support, dynamic odds, and transparent guardrails aligned to DIA harm‑minimisation expectations.
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Illegal gambling streams and young people: what NZ online gambling risks look like now
How illegal gambling streams reach young people in NZ, the rules that apply, and practical measures for platforms, parents, and players to reduce exposure and harm.
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Mexico’s pre-2026 reforms and world cup gambling regulation trends: what matters for NZ readers
Mexico will modernise gambling rules before World Cup 2026: tighter ads, clearer in‑play limits, and stronger online safeguards — key takeaways for NZ readers.
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Offshore sports betting on NZ football: what the $212m story means for players, clubs, and regulators
What $212m in offshore betting means for NZ football: integrity risks, consumer protection gaps, and policy tools under the Gambling Act and Racing Industry Amendment Bill.
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A 17.5% slide in US casino gambling: what it signals for NZ online gambling
US casino gambling fell 17.5% year-on-year, signalling a steady shift to digital. What it means for NZ players, venues, and harm-minimisation settings.
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Super Group raises guidance on Q3 momentum: what NZ players should watch in sports betting and casinos
Super Group lifts full‑year guidance on Q3 momentum; what it signals for NZ Betway and Spin users, plus risks, regulation, and adjusted EBITDA context.
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What do regional gambling behaviour patterns mean for NZ players
Cross‑region evidence shows fast products and easy access raise gambling risk; NZ players can cut harm by slowing play, capping spend, and tracking sessions.
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Mixi secures majority control of PointsBet after takeover bid
Mixi secures 66.43% of PointsBet via a cash bid, gaining majority control; what this means for Australia, NZ compliance, timelines, and stakeholder implications.
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Australia gambling regulations 2025: a clear guide for NZ players
NZ guide to Australia’s gambling rules: federal vs state roles, legal online wagering, venue pokies, advertising controls, AML duties, and national self‑exclusion.
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AI in iGaming: Europe–Asia signals and what NZ players should expect
How Europe’s compliance and Asia’s speed shape AI in iGaming for NZ: clearer rules, faster support, stronger safeguards, and more transparent odds.
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Responsible gambling takeaways for NZ from SOFTSWISS’s 16,000 cases in 2025
NZ takeaways from SOFTSWISS’s 16,000 responsible gambling cases, with practical steps on harm minimisation and self exclusion under the Gambling Act.
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Premier League ads and responsible gambling: what NZ viewers should know under the Gambling Act
NZ viewers may see offshore gambling ads in Premier League coverage; learn how the Gambling Act applies and how to check licences, minimise harm, and reach the gambling helpline.
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The free‑to‑play tournament formula — can it strengthen responsible gambling in NZ
Explains how F2P tournaments support safer gambling in NZ with time-boxed play, modest prizes, and helpline access, in line with the Gambling Act and DIA guidance.
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